06 March 2012

OPI New Softshades for 2012: NYC Ballet

I have seen swatches of this collection, and I got to say... I am excited!  A grey jelly!!! 

OPI Partners with New York City Ballet to Reveal Six New SoftShades Nail Lacquers

 announces the launch of six new additions to the SoftShades collection, inspired by the New York City Ballet (NYCB), one of the world’spremiere dance companies. New York City Ballet by OPI features five sheer shades lightly tinged in hues of beige, pink, white, lilac and gray, as well as a silver sparkly lacquer. With various sized glitter particles, this hue can be worn alone or layered over any of the other colors for added shine and dimension. 

Barre My Soul
This sheer beige is gorgeous, and that’s the “naked” truth.
You Callin' Me a Lyre?
This ascending pink hits all the right notes.
Don't Touch My Tutu!
Hands off this wispy white -- it's all mine!
Care to Danse?
This lilac is up-to-the-minuet in fashion.
My Pointe Exactly
See? This gorgeous sheer gray has been right all along!
Pirouette My Whistle
Drink up! This silver sparkle is just what you need.

New York City Ballet by OPI will be available April 2012, at Professional Salons, including Beauty Brands, Beauty First, Chatters, Dillard’s,JCPenney, Pure Beauty, Regis, Trade Secret, and ULTA, for $8.50 ($9.95 CAN) suggested retail for each Nail Lacquer. 
              For more information, please call 800-341-9999 or visit www.opi.com. Follow OPI on Twitter @OPI_PRODUCTS and become a Facebook fan!

Pin ItDisclosures: polish insomniac at times reviews products provided by a representative of the company. When we do so, we specifically state so. We also use affiliate links. For more, please see the disclosure page.

As the world leader in the professional nail care industry, OPI is committed to providing high-quality products and services to both salons and their customers, along with a focus on industry safety and innovation. Known for its exceptional formula, fashionable colors and iconic names, OPI’s heavily-pigmented lacquers are super rich, long-lasting and chip-resistant – offering an affordable luxury to consumers. OPI nail lacquer is available in over 200 shades and contains no DBP, Toluene, or Formaldehyde. Each lacquer features OPI’s exclusive ProWide Brush for the ultimate in application. Currently, OPI is available in over 100 countries and retails a full line of professional items, including nail treatments, finishing products, lotions, manicure/pedicure products, files, tools, gels and acrylics.

ABOUT the New York City Ballet
New York City Ballet is one of the foremost dance companies in the world, with a roster of spectacular dancers and an unparalleled repertory. Now under the artistic direction of Ballet Master in Chief Peter Martins, the Company was founded in 1948 by the legendary choreographer George Balanchine and arts patron Lincoln Kirstein, and quickly became world-renowned for its athletic, contemporary style, which revolutionized the ballet world. The Company has also been home to Jerome Robbins, who made more than 50 works for NYCB, as well as to countless other choreographers, composers, dancers and musicians.  Widely acknowledged for its enduring contributions to dance, NYCB is committed to promoting creative excellence and nurturing a new generation of dancers and choreographers.